Prime has Stamped Their Name on the Rock World

I don’t like work, work is for jerks, stay in be with the circus freaks.”
-Prime, “In Summer”

Lee Heir was working in a meat factory. This isn’t a follow up to Upton Sinclair’s The Jungle. It was his first job and he wasn’t undercover. He was just going through the tedious motions of industrial livelihood, watching each package convey by with “prime” stamped on the side.

Whether the band name serves as motivation or a memory, Heir dedicated his free time to producing a blend of good music

“Too many people have nothing to do, don’t look at me, I’m not looking at you.”

Heir started Prime years ago, but later teamed up with guitarist Chris D. Bramley in 2019, and the two eventually brought in Stuart Boles and Jon Carter. Yet, the group was strictly formed to make music for the time being.

“I formed Prime originally in 2014 as a studio project,” Heir explained, “and in 2015 we began doing more live shows, playing pretty much continuously for a few years until I wrapped things up on the band just over a year ago, and decided we wouldn’t play live again.”

That decision happened in December 2019. It wasn’t the end of a band per se, but more of a recharge considering the group is still releasing music. The pandemic may have helped the quartet accept the transition to making camp in the studio and taking a break from touring. Heir was able to concentrate on new music and new projects while also returning to the drudge of the daily grind during the day.

And, as expected, new material was released.

“I’ve never been the strongest, but nobody knows this, I’ve never stayed the longest, nothing comes easy.”

Prime is a rock band. However, they blend in some classic sounds of other genres, and they do it well.

Heir said, “We make rock music, but it has a mix of blues, glam, indie and punk which I think makes us stand out.”

There are certain tracks where listeners are privy to the influences and inspirations of Prime, and the sound spans musical generations. There are hints of famed revolutionary artists such as David Bowie and even a little Pet Shop Boys sneak in, but what is most prominent is a mesh of ‘70s’ and ‘80s’ punk attitude and sound, bluesy rhythms and a touch of glam.

Although Prime may be finished touring and Heir is looking toward the future, there are still some quality tracks that listeners can enjoy.

“He would tell you, well he would tell you, it’s safe to cross the line.”

The UK outfit has centered their sound around influence and are looking to share their music with listeners though the direction of the band is still in question.

In 2020, they released a compilation of their best songs, Art/Facts. “In Summer” is a solid opening track with a genuine poppy ‘80s’ feel to the sound. The rhythm, especially the vocal verses, is infectious. It’s a perfect lead into “Bye Bye” which can be considered a glam rock, funky track that makes a listener want to move. From the first two songs, perhaps their best two tracks, audiences can grasp the talent Prime has for melody.

“To Be Or Not To Be” then brings out the punk sound. That continuous loud drumbeat that became a staple in the British punk revolution is found throughout, and Heir’s attitude can be sensed in his blunt lyrics. “I.O.U.” then highlights a different instrument: the bass. A funky bass line opens another rhythmic track that has a feel of an early Tom Petty or John Mellencamp song.

After the rough garage distortion of “No Sign Of Life,” the band slows down their tempo for the ever-important album balance. “Free N’ Easy” showcases Heir’s vocal range as the listener enjoys ‘70s’ melody and cadence. “Like The Weather” then teases listeners with a new element to Prime’s sound with a brief bit of synth to introduce the track—which will become more apparent later on.

“Flatline” showcases Heir’s real lyrics the best since he does tend to focus on what he observes on a day-to-day basis. It’s a great song because of the shift in tempo that happens around the 1:10 mark and the 2:00 mark on the track. As stressed before, and album needs balance, but that same balance can also be captured within the a single song if done correctly.

Considering Prime meshes styles of the past, most can be found in “Take Me To Your Crew” which is quite a feat to accomplish. There’s this strange marriage of ‘70s’ and ‘80s’ punk with a bluesy guitar solo by Bramley. Though punk is technically one genre, we’ve seen it change each decade, so being able to blend certain elements without losing the overall sound is respectable—as is adding a totally different genre’s dynamic.

Prime’s sound begins to shift into experimentation with “White Boys, White Noise,” taking a Primus-like bass line and inserting pop culture references. It’s funky, going back to their style on “Bye Bye,” but more contemporary. Fittingly, a “Bye Bye” remix follows with an increased tempo and electronica dynamics added, putting a new wave feel into what originally sounded like a ‘70s’ track. This remix takes basically everything they know how to do, punk, rock, funk, disco, glam, and whatever else to create this alternative track—and the keyboard is a fantastic touch.

“Teen TV” ends the album with a straight chaotic punk track, reverting back to that garage band sound of a band’s pure joy for their craft without a care for what the audience thinks.

In 2021, Prime released “Jeff Took A Trip,” which, despite the band’s uncertain future, verified their studio work remains intact. The psychedelic track rivals a Pink Floyd song with soul, blues, indie rock and electronica elements.

Heir confessed, “I’m not a fake songwriter. Everything is based in reality or observations that I feel to be an accurate representation of how people really act. There’s pressure I put on myself to succeed in what I do.”

There’s definitely talent present. If Heir continues Prime or decides to focus on a different project, he has at least left some good music to be remembered, and enough of a sample for listeners to be intrigued by what else is to come.

Tracks 1-5

We’re here: the top five songs from my top 100 playlist. I’m sorry you had to sit through some songs, maybe most of them, that you didn’t like or never planned to hear again, and that may not change with these next five. My favorite song of all time will probably never be on anyone else’s entire list, but again, it’s based on individual preference.

I do hope you choose to do your own top 100 playlist. It’s a great distraction during this crazy time in history, plus you may surprise yourself.

First, a recap. If you don’t remember or you’re just now tuning in, you can click on 21-25, 16-20, 11-15 and 6-10.

Now, enjoy my top five songs of all time.

5. “Wasted Years” by Cold

Favorite Lyric: “Was it life I betrayed, for the shape that I’m in, it’s not hard to fail, it’s not easy to win.”

There were four bands from this era that were my favorite: Oleander, Disturbed, Zebrahead (Justin Mauriello days) and Cold. Cold is a band that music lovers tend to either love or hate, and I fall at the top of the former. Just like with story songs, I’m a sucker for depressing songs, whether about heartbreak or life—but probably more of the latter. “Wasted Years” is that track for me, though Cold has a plethora of choices if someone is in need of a sad song. It’s one of the best songs off maybe the best post-grunge album I’ve ever heard, Year of the Spider. The song, like many of Scooter Ward’s, helped me reminisce, relate and recover in a mere four minute span, and any track that can have that type of emotional impact is something incredible.

4. “Teenage Anarchist” by Against Me!

Favorite Lyric: “I was a teenage anarchist, but the politics were too convenient.”

Against Me! is another great punk band. The Florida outfit has been around since 1997, and they have grown and transitioned to one of the more followed acts in the punk rock world. I used the word transitioned for a reason, because in 2012, lead singer Thomas James Gabel became Laura Jane Grace. Even though the band has seen a slew of members come and go, they have provided fans with some great tracks, none more meaningful than “Teenage Anarchist.” The song isn’t necessarily about what the title implies, but rather how the punk revolution left many young rebels unfulfilled. Essentially, the revolution never came on individual levels, but the memories of the time remained. This video also is chilling, especially with what has been going on in the world, and as one of the comments points out, the punk camaraderie around 1:40 is special in a non-conformist way. You put effort into your mindset as a youth, and sometimes that ideology doesn’t pan out, but the memories make the moments worth it.

3. “Piano Man” by Billy Joel

Favorite Lyric: “Yes, they’re sharing a drink they call loneliness, but it’s better than drinking alone.”

Billy Joel is one of my favorite artists of all time, and “Piano Man” could be the perfect song. The great instrumental melody, the lyrical rhythm, the mass appeal and, of course, the story and the techniques used to tell it. Joel was able to not only talk about an evening in a lounge and the collective characters that regularly grace the establishment, but rather the varying representations of people in society—and how they can agree upon one thing: music. Also, the “oh, la la la, di da da” bridge is fitting because it’s not necessarily about the story, but rather the same old story. I’m currently learning the song on the piano, and the jazzy elements Joel adds makes its C Major 3-4 signature far from basic. A goal of mine is to see Joel at Madison Square Garden, and I heard the audience gets to sing the chorus to “Piano Man.”

2. “Stand By Me” by Ben E. King

Favorite Lyric: “Stand by me.”

This is my favorite song from the era, and that may be true for many listeners. “Stand By Me” has been a staple in not only American culture, but the world, since its 1961 release. Ben E. King’s vocals have been used when people are in need of a positive message or to honor a memory, movies or television programs need an emotional moment, companies are in need of an accompaniment for an ad, or other artists need a great cover song. Artists such as John Lennon and Tracy Chapman have recorded the track. The song contains a basic rhythm with a basic, but immensely important message, and this shows that music doesn’t need to be complex to have a massive impact. In a world that is constantly changing, and heading more and more toward division rather than progression, we need tracks like “Stand By Me” to settle our communal anxiety and uncertainty. Now, if we could just stand by each other, that would be nice, as well.

1. “Stay Young” by Strata

Favorite Lyric: “For a lifetime of paying dues and ruthless reviews, yeah, it’s hard not to end up a cynic, when everyone’s too scared to walk in your shoes, but can work up the nevre to be critics.”    

Let the comments begin. “Stay Young” may not be on a lot of top 100 lists; in fact, many general music listeners may not have ever heard the track or have never explored Strata’s version of alt metal and rock. And though it may not be the best song ever, I believe everyone should hear it at least once. Lyrically, it’s a masterpiece, and musically, it’s just as outstanding because of the growing shift in tempo and tone. The main reason this song is so important is because of the message. This world is messed up, and it continues to become more complex, and it seems the only end game, whether sooner or later, is doomsday. We must look back on our lives, embrace the moments when we were young and innocent before being exposed to the troubles of reality, and perhaps the answers to happiness lie within those moments (I’m not telling you to live in the past, though). The line, “Can you still remember your very first kiss,” can be furthered into a deeper relation to confusion. We all remember our first kiss, and perhaps how confusing it was, and how vibrant the action and the dreams to follow became. Now we deal with the confusion of real life and the hopes that fade. We need to stay young, not just with the memories of when we were youths, but to prepare our minds for the future.

Thanks for listening! Now go out and make your own list and enjoy your favorite songs of all time.